Marlon's Marketing Minute
Unleash Yo Money Now
How to Take Your Great Product Ideas
and Unleash Your Money Now
Hello,
Marlon here.
Last issue we talked about how ideas are everywhere, every day.
And why there'll never be a shortage of ideas.
As long as humans exist, they'll want shortcuts instead of longcuts. They'll have pains to get rid of. Gains to get.
That's why we exist inn the info business.
Using last week's method, you should be able to come up with 10 or 12 good product ideas.
I prefer to do a 12-product survey as I teach in my various products to pick the winner. But once you have the idea you want to hunker down on, here's our path.
1. You are NOT your thoughts
Anytime you do something new, you're going to feel uncomfortable. Your brain has a job to keep you feeling comfortable.
The mans your brain will feed you all kinds of thoughts about what went wrong in the past, why you can't do it, what's NOT possible for you, and so on.
You are NOT your thoughts.
You are the master of your thoughts and your destiny.
YOU decide what you will think and believe. Step one is to take control of your thoughts and your brain.
Decide to listen to your intention vs. your negative thoughts.
A lot of people are WAITING for inspiration.
Waiting to find their target market.
Waiting to feel comfortable.
Waiting to figure it all out.
In truth, you don't wait. You DECIDE. You create your own inspiration.
You figure out your target market. You decide.
You won't feel comfortable until AFTER you get on the bike and ride it a lot.
You won't figure it all out. You decide to take the next step and from there you see the next step.
2. Write the sales copy
Whether it's a video sales letter, sales page or webinar, create it.
I like to do this before creating the product.
3. Create the product using the sales copy as the guide
You need to fulfill on everything in the sales letter.
Your first product or two are the hardest. They get a lot faster and easier after that.
Initially you produce a minimum viable product or what I call a quick and dirty version.
4. Get traffic
There are lots of ways to do this. The one I teach is getting affiliates.
5. If it sells, improve it
You ccan expand on the product if it sells well.
The bread-and-butter method above works. But there ARE pitfalls:
Pitfall 1: Sales copy and page that just isn't good enough
I see this a lot on Warriorplus on products that don't sell any or many copies. Usually but not always, it's just not good enough. You have to do your homework and learn the skills. Or pay someone else to do it for you.
Pitfall 2: Design that's just too low end
You don't need a work of art. But there is a minimum bar. Looks does matter.
Pitfall 3: Letting your brain talk you out of doing anything
Some people really struggle with this. Their brain beats them down every chance it gets.
Their thoughts repeat over and over why it can't or won't work for them, and why they're wasting their time.
There ARE people who get products out or done and just don't sell any. They need to up their copy and graphics skills. Whether that means learning to do it better themselves or hiring it out.
And, of course, doing a better job of getting affiliates on board.
Then there are many others who just never overcome the thoughts in their head to get products out and promoted.
A lot of people are caught in the paralysis of analysis. It's an extremely easy trap to fall into.
The rule of thumb here is CREATE.
Create the products.
Create the sales copy.
Create the traffic.
And keep upping your game until you're really good at it.
That's why we do in Fast Track if you haven't guessed.
If you can justify spending $100 a month to learn the above, join us.
And if you can't, relax. I'll be launching Milcer's soon at a lower price. Of course, you don't get weekly mentoring or coaching. But it will still be an excellent value.
Finally, if your thoughts beat you down at every turn and keep you from rising above, then feed your mind positives every day as much as you can. Listen to success classics on Youtube like Jim Rohn, Bob Proctor, Napoleon Hill and Joe Vitale.
Positive Mental Attitude is the starting point.
I can teach you marketing all day long. But if you don't have PMA, you won't get far.
A book I really love is Science of Getting Rich by Wallace Wattles. But everyone is inpsired by different succcess teachers. Find one you love, grab ahold and hang on!
Zig Ziglar got it right in See You At The Top. It may not be trendy, exciting or sexy. It just happens to be the truth. The foundation is your mental attitude, your habits and your goals.
STOP DOUBTING YOURSELF.
Instead, get MOVING. Seriously. Endless debating crap in your head has one output -- NOTHING.
An object in motion is easier to change directions with than an object at rest. GET IN MOTION.
Seriously.
Stop doubting. Stop being afraid of failure. Control your thoughts.
Ultimately, you spiral up or down in life. Grab ahold of teachers and ways of thinking that keep you on an upward spiral.
You decide your thoughts.
You decide your Destiny.
You decide what's possible for you.
You decide your future.
Don't let random thoughts from poor conditioning steal your future from you.
RISE ABOVE.
PS: Soon I'll be offering the opportunity to upgrade to the PDF versions of my newsletter (longer and more detailed) with a FB group for $17 a month.
Marlon's Marketing Minute, what you're reading now, remains free. Hardly anyone in our business gives out free content or free newsletters or training anymore outside of a "pitch" webinar.
I hope you not only value and appreciate this but tell your friends.
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